# Offsage — full text > Offsage is an India-based, founder-led digital and technical agency that builds business automation, SaaS products, custom software, growth systems, and brand media for startups and scaling teams. Generated from the live site data. Canonical: https://offsage.com/ ## People - **Sai Abhipsa Dash — Co-Founder & CEO.** Co-Founder and CEO of Offsage. Leads the company and its client engagements. Offsage is founder-led, which means the people who scope the work are the people who deliver it. Profile: https://www.linkedin.com/in/sai-abhipsa-dash-155a81175/ - **Sai Dutta Abhishek Dash — Co-Founder & CTO.** Co-Founder and CTO of Offsage, where he leads engineering across automation, web, and product builds. Independently builds AI infrastructure, language technology for underserved markets, and security systems, and maintains open-source AI models and datasets. Site: https://sdad.pro/ · LinkedIn · GitHub · X · Hugging Face ## Company facts - Legal name: Offsage - Founded: 2024 - Headquarters: India (delivery across US, EU, APAC) - Languages: en-IN - Areas served: IN, US, GB, CA, AE, SG, AU - Contact: hello@offsage.com - Subject areas: Business automation, AI agents, CRM workflow automation, Lead generation pipelines, Next.js development, React application development, SaaS MVP development, PostgreSQL, Prisma, Technical SEO, AI search optimisation, Conversion tracking, Brand film production, Product video, ERP and HRMS systems ## Delivery process ### Discovery We interrogate the current stack, the manual steps nobody owns, and the metrics you are already judged on. Most engagements start here and leave with two or three quick wins identified before a single line is written. Artefacts: Workflow gap map, Quick-win shortlist, Risk and constraint list. ### Strategy A costed scope with an explicit sequence, an honest stack choice, and the boundaries written down. You see the full shape of the engagement before committing to it, including what we are deliberately not doing. Artefacts: Costed scope and sequence, Stack decision record, Definition of done. ### Build Founder-led delivery in short cycles, each ending in something you can click. No big-bang handover six weeks after the kickoff call, and no status meeting where nobody has looked at the build. Artefacts: Reviewable increments, Staging environment, Direct founder channel. ### Launch & Scale Production release, instrumentation, and the analytics that make the next decision obvious. Once it is live we watch the real numbers with you and decide together what to expand, fix, or stop. Artefacts: Production release, Analytics and event tracking, Optimisation backlog. --- ## Automation & AI Systems Automation and AI systems are the workflows, integrations, and AI agents that remove manual steps from a business. Offsage builds them for startups and scaling teams: CRM workflow automation, AI lead-generation pipelines, multi-tool integrations through Make, Zapier, and n8n, and full OpenClaw setups. Every engagement opens with a free 30-minute workflow gap analysis that surfaces quick wins before any build begins. Starter automation projects start at $1,500 and full automation stacks start at $5,000. We map where manual work leaks money and time, then build the pipelines, agents, and integrations that close it permanently. The output is not a diagram — it is a running system with error handling and monitoring. Model APIs are wired into real operations with evaluation, guardrails, and a human in the loop, so an agent that degrades is caught before it costs you a customer. **Promise:** Workflow gaps turned into compounding operating leverage. **Capabilities:** AI lead generation pipelines · CRM workflow automation · OpenClaw full setup · Custom AI agents · Data processing scripts **Typical stack:** Make · Zapier · n8n · OpenAI API · Anthropic Claude · Python **Indicative pricing** - **Starter automation** — From $1,500. Single workflow build such as lead capture to CRM to notification. Make or Zapier, up to five integrated tools, one to two week delivery. - **Full automation stack** — From $5,000. Multi-workflow build across sales, operations, and marketing. OpenClaw setup or equivalent, custom logic, and error handling. Two to four week delivery. - **AI lead-generation pipeline** — From $7,500. Outbound and inbound lead capture, AI enrichment, and CRM routing. Three to five week delivery, optional monthly retainer. ### What does business automation actually include? Business automation covers the workflows that move data between tools without manual intervention: lead capture into a CRM, notifications, enrichment, routing, reporting, and follow-up sequences. Offsage builds these on Make, Zapier, and n8n, with custom logic where a platform connector is not enough. A typical starter engagement is a single workflow such as lead capture to CRM to notification, starting at $1,500. ### How long does an automation project take? A single-workflow automation takes one to two weeks. A full multi-workflow stack across sales, operations, and marketing takes two to four weeks. An AI lead-generation pipeline takes three to five weeks. All figures assume access to the accounts and credentials needed to integrate, which is usually the main cause of delay. ### Do you work with HubSpot, Salesforce, or Pipedrive? Yes. Offsage integrates with HubSpot, Salesforce, and Pipedrive as standard CRM targets, along with Make, Zapier, and n8n as orchestration layers. If your CRM is not on that list the integration is still usually feasible — mention it on the strategy call and the scope will confirm it in writing. ### What is OpenClaw setup? OpenClaw is an open-source agent runtime that Offsage configures and hardens for production use. The setup covers the runtime deployment, tool and permission scoping, memory configuration, and failure handling. It is offered as an alternative to a bespoke agent build when the requirement is well served by an existing framework. [More on Automation & AI Systems](https://offsage.com/automation-ai-systems/) --- ## Web Engineering Web engineering is the design and build of fast, conversion-focused websites and web applications. Offsage builds landing pages, marketing sites, e-commerce storefronts, and internal tools on Next.js 16, React 19, TypeScript, and Tailwind CSS v4, with GSAP-driven motion systems. Core Web Vitals and server-side rendering are treated as build requirements rather than post-launch optimisations. Landing pages start at $2,500, marketing websites at $7,500, and custom SaaS MVPs at $25,000. Most agencies pick a lane. We keep five, and staff all of them with the same founder who scoped the work — so a site that needs automation wired in does not get handed to a different vendor afterwards. Every build ships statically rendered with a complete SEO baseline: semantic headings, canonical URLs, JSON-LD structured data, and an llms.txt file for AI answer engines. **Promise:** Marketing surfaces engineered for speed and conversion. **Capabilities:** Next.js 16 builds · React Server Components · Mobile-first responsive design · Conversion-optimised layouts · Ecommerce storefronts · Measured animation systems **Typical stack:** Next.js 16 · React 19 · TypeScript · Tailwind CSS v4 · GSAP · Vercel **Indicative pricing** - **Landing page** — From $2,500. Single high-performance marketing page built on Next.js, including a measured animation system and an SEO baseline. One to two week delivery. - **Marketing website** — From $7,500. Five to ten page site with optional CMS, full SEO setup, and analytics instrumentation. Three to six week delivery. - **E-commerce platform** — From $12,000. Shopify, custom Next.js storefront, or headless commerce build. Four to eight week delivery. ### What tech stack does Offsage build websites on? Next.js 16 with React 19 and TypeScript, styled with Tailwind CSS v4, animated with GSAP and ScrollTrigger, and deployed on Vercel. Data work uses PostgreSQL with Prisma. Offsage uses Next.js 16 specifically because of its server component model, which keeps the JavaScript shipped to the browser small. ### How much does a landing page cost? A landing page starts at $2,500 and takes one to two weeks. A five to ten page marketing website starts at $7,500 and takes three to six weeks. Pricing depends on design depth, CMS requirements, and the number of integrations, and is finalised as a written scope after a free 30-minute strategy call. ### Do you measure Core Web Vitals? Yes. Core Web Vitals are treated as a build requirement rather than a post-launch optimisation. Every site ships statically rendered with server-side content, optimised fonts, and responsive images so the Largest Contentful Paint and Cumulative Layout Shift budgets are met before launch, not audited afterwards. ### Can you work with our existing design or brand? Yes. Offsage can build to an existing brand system or design language, and can also propose one. If a design system already exists we work inside it rather than replacing it. Where motion is involved the system is built with reduced-motion fallbacks so accessibility is not traded away for animation. [More on Web Engineering](https://offsage.com/web-engineering/) --- ## Product Engineering Product engineering is the design and construction of the software a business sells or depends on: SaaS platforms, ERP and HRMS systems, internal tools, and mobile applications. Offsage builds these on PostgreSQL, Prisma, and Supabase with typed API layers, containerised and deployed on AWS and Docker. Schema and data models are designed for the life of the business rather than the demo. Custom SaaS MVPs start at $25,000, and mobile applications start at $30,000. Most products face their third feature request within weeks of launch, which is when a schema designed for the pitch starts fighting the roadmap. We design for that point in advance. Discovery and scoping is a separately quoted $2,500 phase, credited in full against the build if the project proceeds. That keeps the expensive part — committing to a build — as the last step rather than the first. **Promise:** Product architecture built for post-launch pressure. **Capabilities:** SaaS MVPs · ERP and HRMS systems · Postgres and Prisma data layers · Typed API surfaces · Mobile applications · Internal tools **Typical stack:** PostgreSQL · Prisma · Supabase · AWS · Docker · tRPC **Indicative pricing** - **Discovery and scoping** — $2,500. Structured discovery producing a costed scope, an architecture decision record, and a definition of done. Credited in full against the build if the project proceeds. - **Custom SaaS MVP** — From $25,000. Full-stack product build including authentication, billing, and a core feature set. Six to sixteen week delivery depending on scope. - **Mobile applications** — From $30,000. Native or cross-platform iOS and Android application build with a typed API layer against the existing backend. - **ERP and HRMS systems** — Custom quote. Internal operations and HR systems scoped per integration count and user role complexity. Quoted after discovery. ### How much does a SaaS MVP cost? Custom SaaS MVPs start at $25,000 and typically run six to sixteen weeks depending on scope. A separate $2,500 discovery and scoping phase is credited in full against the build if the project proceeds, so the discovery fee is not an additional cost on accepted projects. ### What database and backend stack do you use? PostgreSQL as the system of record, Prisma as the typed data layer, and Supabase where managed infrastructure is preferred. API surfaces are typed with tRPC. Deployment runs on AWS with Docker for reproducibility. Offsage will propose an alternative if the existing stack makes that the better call. ### Do you build mobile apps as well as web products? Yes. Mobile application builds start at $30,000 for iOS and Android, typically as a client against an existing backend rather than a standalone product. If you need both a web product and a mobile app, they are scoped together so the shared API layer is designed once. ### Can you take over an existing codebase? Yes, though it is scoped as discovery first. Taking over an existing product always starts with a two-to-four week review of the architecture, the data model, and the deployment setup, producing a written risk assessment. You get that assessment whether or not you continue with Offsage. [More on Product Engineering](https://offsage.com/product-engineering/) --- ## Growth & Distribution Growth and distribution is the set of systems that make a business findable and measurable: technical SEO, AI search optimisation for answer engines, keyword strategy, paid campaign architecture, and conversion tracking. Offsage treats growth as an instrumentation problem first — analytics and event tracking are wired before spend is committed, so lift can be audited rather than argued. Technical SEO audits start at $1,500, ongoing SEO retainers at $2,000 per month, and AI search optimisation at $2,500 per month. Traditional technical SEO, on-page optimisation, and AI search optimisation are handled as one discipline. Answer engines including ChatGPT, Perplexity, and Google AI Overviews cite pages that are structurally extractable, which is a different requirement from ranking well. Offsage does not publish conversion-rate claims. Performance work is reported with the instrumentation that produced it, so the numbers are auditable rather than asserted. **Promise:** Search, analytics, and paid systems with measurable lift. **Capabilities:** Technical SEO audits · AI search optimisation (AEO/GEO) · Keyword strategy · Google and Meta Ads · Analytics and conversion tracking **Typical stack:** GA4 · Google Search Console · Semrush · Google Ads · Meta Ads Manager **Indicative pricing** - **Technical SEO audit** — From $1,500. Crawlability, indexability, Core Web Vitals, and structured data audit with a prioritised remediation plan. - **Ongoing SEO retainer** — From $2,000/month. Monthly technical maintenance, content optimisation, and performance reporting against an agreed baseline. - **AI search optimisation** — From $2,500/month. Generative engine optimisation: making content extractable and citable by ChatGPT, Perplexity, Google AI Overviews, and other answer engines, including llms.txt and structured data work. - **Performance ad management** — 15% of ad spend. Campaign architecture and management on Google and Meta at 15% of ad spend, with a $1,500 monthly minimum. ### What is AI search optimisation, and how is it different to SEO? AI search optimisation, also called AEO or GEO, is the practice of making a page extractable and quotable by answer engines such as ChatGPT, Perplexity, and Google AI Overviews. Traditional SEO targets a ranking position on a results page. Answer engines retrieve passages and synthesise an answer, so the requirements differ: self-contained definition blocks, granular per-topic URLs, named entities, and structured data that matches the visible page. Offsage offers it from $2,500 per month. ### What does a technical SEO audit cover? A technical SEO audit starts at $1,500 and covers crawlability, indexability, Core Web Vitals, site architecture and internal linking, structured data validity, and metadata consistency. It produces a prioritised remediation plan ordered by impact rather than by effort, so the highest-value fixes are unambiguous. ### How do you charge for paid ad management? Performance ad management is charged at 15% of ad spend with a $1,500 monthly minimum. Campaign architecture and management run on Google Ads and Meta Ads Manager. Offsage does not take a percentage of revenue or guarantee returns, and does not publish conversion-rate claims — performance is reported against the instrumentation set up at the start. ### Do you guarantee first-page rankings? No. No agency can guarantee rankings, and Offsage does not claim to. What is committed is the work: a defined scope, a stated sequence, and instrumentation installed before spend begins so that any movement is measurable. Rankings for competitive commercial terms take months and depend on factors outside anyone’s control, including competitor behaviour. [More on Growth & Distribution](https://offsage.com/growth-distribution/) --- ## Brand Media & Production Brand media and production is the in-house creation of the visual assets a brand publishes: brand films, product video, commercial photography, ad creatives, and identity visuals. Offsage produces these directly rather than reselling them, which keeps the message consistent from pitch to publish and keeps video, performance marketing, and web engineering aligned to one narrative. Brand films start at $5,000, product video at $2,500, and ad creative bundles at $1,500 for five variants. Producing media in-house is what lets the same team that builds the site cut the assets for it. There is no translation layer between the brand narrative and the campaign built on top of it. Ad creative is produced as batches of variants specifically so performance data can be read against creative rather than against audience size alone. **Promise:** Cinematic brand assets with precise audience fit. **Capabilities:** Video production · Commercial photography · Ad creative production · Brand identity visuals · Post-production **Typical stack:** Premiere Pro · After Effects · Lightroom · DaVinci Resolve · Figma **Indicative pricing** - **Brand film** — From $5,000. Brand film production including concept, shoot, edit, and colour grade, cut for web, social, and paid placements. - **Product video** — From $2,500. Product-focused video built for launch, feature announcement, or paid social placements. - **Ad creative bundle** — From $1,500. Five static or motion ad creative variants produced as a batch so performance can be read against creative rather than audience size. - **Social content retainer** — From $2,000/month. Ongoing social media content production against a monthly cadence agreed in advance. ### Do you produce video in-house or outsource it? In-house. Offsage produces video, photography, and ad creative directly, which is what keeps the brand narrative consistent between the pitch, the site, and the campaign. Production runs in Premiere Pro, After Effects, Lightroom, and DaVinci Resolve. Nothing is resold from a third-party vendor. ### How much does a brand film cost? Brand films start at $5,000 and include concept, shoot, edit, and colour grade, delivered cut for web, organic social, and paid placements. Product video starts at $2,500. Pricing depends on shoot complexity, location, and the number of deliverables — final scope is agreed after the free 30-minute strategy call. ### How many ad creative variants do I get? Ad creative bundles start at $1,500 and include five variants. They are produced as a batch deliberately, so that performance data can be read against creative rather than against audience size. Without multiple variants, a campaign result tells you about the audience, not about the ad. ### Can you produce assets for a site you did not build? Yes. Brand media and production is available as a standalone service and does not require Offsage to have built the site. If Offsage did build it, producing the assets in-house is usually cheaper because the brand system, component library, and motion language already exist. [More on Brand Media & Production](https://offsage.com/brand-media-production/) --- ## General questions ### What is Offsage? Offsage is an India-based, founder-led digital and technical agency that builds automation and AI systems, web platforms, product software, growth infrastructure, and brand media for startups and scaling teams. It is run by Sai Abhipsa Dash as Co-Founder and CEO and Sai Dutta Abhishek Dash as Co-Founder and CTO. The company was founded in 2024 and works as a single delivery team, so the people who scope a project are the people who deliver it. ### How much does Offsage cost? Offsage pricing depends on scope. Automation projects start at $1,500, landing pages at $2,500, marketing websites at $7,500, e-commerce platforms at $12,000, and custom SaaS MVPs at $25,000. Maintenance retainers start at $1,500 per month and growth retainers at $4,000 per month. Full ranges are published at https://offsage.com/pricing/, and a free 30-minute strategy call produces a tailored written quote. ### Where is Offsage located? Offsage is headquartered in India and delivers remotely to clients across US, EU, and APAC business hours. Delivery is remote-first with the same team from first call to final deploy. Offsage positions itself as Built in India and deployed globally: an India-headquartered studio serving international clients, not an offshore vendor. ### What does founder-led actually mean? Founder-led means the co-foundors who scope a project are the co-founders who build it. There is no junior account-manager handoff between the sales conversation and the delivery, and no account layer between the client and the work. It also means the people doing the build are the people accountable for it. ### Does Offsage work with startups or enterprise clients? Both. Offsage works with early-stage startups and with established businesses, and every project is founder-led so senior execution is the default regardless of budget tier. Enterprise engagements are supported with custom NDAs, MSAs, SLAs, and standard NET 15 billing terms. ### Can Offsage help with SEO? Yes. Offsage offers traditional technical SEO, on-page optimisation, and AI search optimisation, also called AEO or GEO. AI search optimisation makes a site extractable and quotable by answer engines such as ChatGPT, Perplexity, and Google AI Overviews. It is a different requirement from ranking on a results page, and it is treated as a separate discipline. Offsage does not guarantee rankings. ### Does Offsage offer ongoing support? Yes. Maintenance retainers start at $1,500 per month and cover updates, monitoring, bug fixes, and priority response. Growth retainers start at $4,000 per month and cover ongoing automation, SEO, ad management, and optimisation cycles. There is no lock-in contract. ### How do I start a project with Offsage? Book a free 30-minute strategy call at https://offsage.com/#contact. The call includes a workflow gap analysis and a quick-win shortlist, so you leave with something actionable whether or not you engage Offsage. Final scope and pricing follow as written work. ### Why choose Offsage over other agencies? Most agencies pick one lane. Offsage holds all five verticals in one team, so automation, web, product, growth, and media do not fall down the gaps between separate vendors. Every engagement is founder-led, there is no junior account-manager handoff, and Offsage publishes no fabricated testimonials, conversion-rate claims, or guaranteed rankings.